Dentsu Aegis Network launches experiential marketing agency in region

Posted by on Apr 16, 2014 in Biz News | 0 comments

Dentsu Aegis Network launches experiential marketing agency in region

Dentsu Aegis Network, the first truly global communications network for the digital age, today announced the launch of experiential marketing agency psLive in Asia Pacific. During 2014, psLive will be rolled out to all key Asia Pacific markets.  Ashish Bhasin, Chairman  & CEO, Dentsu Aegis Network South Asia will take on the additional role of Chairman APAC, Posterscope and psLive – Asia Pacific.   Commenting on the launch, Nick Waters, CEO Dentsu Aegis Network Asia Pacific said: “psLive will play an important role in Asia Pacific, particularly in key markets like ANZ, South...

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Intellecap launches India’s first Impact Fund Measurement tool

Posted by on Apr 14, 2014 in Biz News | 0 comments

Intellecap launches India’s first Impact Fund Measurement tool

Intellecap, a global social advisory firm that offers a range of Consulting, Investment Banking and Research Services, launched, PRISM, an impact fund rating framework that aims to address critical concerns of all major stakeholders in the impact investing ecosystem. Supported by GIZ and IFC, PRISM stands for Portfolio Risk Impact and Sustainability Measurement, and uses anopen, web-based platform that builds upon existing impact fund assessment models with an innovative three-pronged approach: Holistic Metrics: Along with industry standard metrics to capture investee firm output, PRISM...

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Now Nokia X customers can get the best experience on their phone with free Airtel 3G data

Posted by on Apr 9, 2014 in Biz News | 0 comments

Now Nokia X customers can get the best experience on their phone with free Airtel 3G data

Nokia, in association with Bharti Airtel Limited (“Bharti Airtel”), a leading global telecommunications company with operations in 20 countries across Asia and Africa, today announced an exclusive offer for the newly launched Nokia X. Airtel prepaid customers buying the Nokia X will now be able to enjoy 500MB of free 3G data per month for 3 months. Customers in non 3G circles can enjoy the same benefit on 2G data.  Viral Oza, Director – Marketing, Nokia said, “Nokia aims to constantly enhance user experience through innovative associations. The newly launched Nokia X offers the...

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Housing.com Launches a Real-Time Demand-Supply Monitoring Tool

Posted by on Apr 7, 2014 in Biz News | 0 comments

Housing.com Launches a Real-Time Demand-Supply Monitoring Tool

The toughest of problems have the simplest of solutions. The threat of an acute space crunch and the lack of monetary assets in the property market are a cause of worry to Indian real estate experts. Housing.com’s Data Science Lab has decided to hack the problem at its root: the inefficient usage of limited resources. DSL’s latest brainchild, the Real-Time Demand-Supply Monitoring Tool, has been designed with the aim of helping Indian real estate optimize its resources. What is it? – The Real-Time Demand-Supply Monitoring tool is an elegant, map based, beautiful, colour coded...

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Press Release on Private Equity investments in India; Jan-March 2014

Posted by on Apr 7, 2014 in Biz News | 0 comments

Press Release on Private Equity investments in India; Jan-March 2014

Mega Infra & IT sector propel PE investments to $2.3 B in Q1’14 Deal Value almost doubles compared to year ago; Flat compared to Oct-Dec ’13 quarter Private Equity firms invested about $2,273 million across 89 deals during the quarter ended March 2014, according to early data from Venture Intelligence (http://www.ventureintelligence.in), a research service focused on private company financials, transactions and valuations in India. The investment amount was almost twice that invested in the same period last year ($1,179 million across 103 transactions) and marginally higher than that...

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Digitalization of gift cards in India much higher than foreign markets

Posted by on Apr 7, 2014 in Biz News | 0 comments

Digitalization of gift cards in India much higher than foreign markets

Digitalization or the shift of physical gift cards to digital ones is a significant metric to measure the growth rate of gift card solution providers across the globe. According To Qwikcilver Solutions, India’s leading gift cards technology providers, 55% of their business is contributed from digital gift cards.   E-Gift Cards are virtual gifts that are so much faster than the actual Physical Gifts that involve courier and handling logistics. Even the unconventional brands opting for Insta giftoptions like Prestige, Himalaya and spa & Salon centers.   Benefits of digital gift...

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